Oct 15
22
“Why not let every client who sets foot in the door know that this agency has entered the future?” – Don Draper If you ask most people what they think a mainframe is, most will likely get visions of black and white photos of antiquated computers housed in an IBM backroom. As the Vice President of Z Systems Marketing for IBM, it’s Deon Newman’s job to change that perception. Believe it or not, all of us are connected to a mainframe multiple times each day
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Case Study: How IBM Changed Perception & Increased Revenue by 20% YOY #MPB2B